[{"data":1,"prerenderedAt":61},["ShallowReactive",2],{"showcase-khanom-wan-lab":3},{"id":4,"authorImage":5,"blocks":6,"contact":45,"coverImage":49,"description":50,"extension":51,"featureImage":52,"heroImage":53,"meta":54,"name":55,"projectName":56,"route":57,"slug":58,"stem":59,"__hash__":60},"showcases\u002Fshowcases\u002Fmark.yml","\u002Fshowcases\u002Fmark\u002Fauthor_image (4).jpg",[7,13,17,23,29,34,39,42],{"type":8,"image":9,"title":11,"description":12},"block_a",{"url":10},"\u002Fshowcases\u002Fmark\u002F1-a.jpg","About the Concept","\u003Cp>Khanom Wan Lab is a premium branding project that uses minimalism and design to elevate traditional Thai sweets into a well known global sweet. My aim is to promote Thai sweets by positioning them as a fushioning them with everyday drinks and snacks. Combining old-fashioned Thai sweets with international pastry and coffee would attract expats and foreign visitors into trying something that is not seen out in other shops at a valuable price.\u003C\u002Fp>",{"type":14,"image":15},"block_b",{"url":16},"\u002Fshowcases\u002Fmark\u002F2-b.jpg",{"type":18,"image":19,"title":21,"description":22},"block_f",{"url":20},"\u002Fshowcases\u002Fmark\u002F3-f.png","","\u003Cp>Khanom Wan Lab’s design represents a sense of a modern simple, and it defines a space for innovation. One thing to notice when seeing the logo is the Thongy Yip symbol, because Thong Yip is a royal Thai sweet that has been together with the Thai people for centuries. Its practice has been passed down for centuries and it requires hard work and precision to create a precise unique shape. However, it is known that the practice has been fading away ever since, and is considered an endangered traditional practice that requires specialized knowledge that sometimes cannot be passed through generations. Additionally, the sweet is usually popular among celebrations on a domestic level.\u003C\u002Fp>",{"type":24,"left_image":25,"right_image":27},"block_d",{"url":26},"\u002Fshowcases\u002Fmark\u002F4-d-left.jpg",{"url":28},"\u002Fshowcases\u002Fmark\u002F4-d-right.jpg",{"type":24,"left_image":30,"right_image":32},{"url":31},"\u002Fshowcases\u002Fmark\u002F5-d-left.jpg",{"url":33},"\u002Fshowcases\u002Fmark\u002F5-d-right.jpg",{"type":24,"left_image":35,"right_image":37},{"url":36},"\u002Fshowcases\u002Fmark\u002F6-d-left.jpg",{"url":38},"\u002Fshowcases\u002Fmark\u002F6-d-right.jpg",{"type":14,"image":40},{"url":41},"\u002Fshowcases\u002Fmark\u002F7-b.jpg",{"type":43,"content":44},"block_c","\u003Cstrong>Why Thai Sweet?\u003C\u002Fstrong>\n\u003Cp>In the Thai market, Thai sweets are often either very cheap or unreasonably expensive. Additionally, with dishes that include fusion in the menu, they are listed as incredibly expensive. I wanted to fill in the gap for expats and some tourists who are curious about Thai sweet and fusion mix.\u003C\u002Fp>",{"ig":46,"email":47,"phone":48},"markbumzz","photsavee52@gmail.com","082-650-4442","\u002Fshowcases\u002Fmark\u002Fcover_image.jpg","\u003Cp>A branding project about my personal liking of Thai sweets, often seen them selling as street foods, this project aims to fusion Thai sweets with western menus\u002Fingredients to enhance and bring Thai sweets up into a global premium sweet.\u003C\u002Fp>","yml","\u002Fshowcases\u002Fmark\u002Ffeature_image.jpg","\u002Fshowcases\u002Fmark\u002Fhero_image.jpg",{},"Photsavee Kongsincharoenchai","Khanom Wan Lab","PI","khanom-wan-lab","showcases\u002Fmark","_nrsYdjGmg-ROiXRoKXgOO4SGoa7kvjfoZeayR_3J54",1781541015187]